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Founder's Message

"LoveChild as a term has been weaved into my destiny ever since I was born, and for many years l've looked at this as a negative. I thought it was time to redefine the word LoveChild and craft it into a brand that resonates with people who are rebels like me, and want to challenge status quo. LoveChild is my attempt to reclaim the overwhelming beauty narrative, challenging norms and simplifying it for us all" - Masaba Gupta

Blogs Posts

Mini Makeup, Maximum Impact: Beauty That Fits Your Life 
The Indian Festive Makeup Playbook: What to Wear, When & How
Dewy vs Matte Makeup: Which Finish Is Right for You?
Makeup Kit Essentials for Beginners: How to Build the Perfect Kit for College, Office & Weddings
The Biggest Makeup Trends of 2026 You Can Actually Wear Every Day
The Beauty Trends Taking Over Fashion Week (And How to Wear Them)
Cloud Skin Makeup: How to Get 2026’s Soft-Matte, Blurred Makeup Look
Lip Oil vs Lip Gloss: What’s the Difference & Which One Should You Choose?
Festive Makeup for Indian Skin Tones: Shades, Finishes & Looks That Work
Makeup for Dusky Skin: Let Your Skin Set the Tone